business ethics, marketing strategy, 50+ ..
My consultancy is focused on developing sustainable competitive advantage for clients through its expertise in business ethics, marketing strategy, insightful research and analysis, facilitation and workshop development.
I am an experienced business woman and marketing practitioner having worked as both client and consultant in executive and non-executive roles for large and small companies. I provide a balance and blend of solid, successful business and marketing practice with business ethics and marketing theory.
I am able to bring a refreshing breadth of new thinking to clients drawing on my diversity of interests and knowledge to foster the cross-fertilisation of ideas and provide appropriate business challenge. My values are driven by a solid understanding of business ethics and the challenges this poses to business leaders in today's tough economic climate, as well as the need to explore different business models which emphasise a wider stakeholder commitment and organisational sustainability.